The Marketing Centre – South Africa’s fastest-growing team of experienced Marketing Directors – is dedicated to working alongside mid-size companies to help them grow. We engage with business owners/Managing Directors and CEO’s as part of their in-house senior team, delivering results and a step-change in profitability.
In the Private Equity sector, we work closely with both investors and business owners, often appointed during start-up, tasked with accelerated growth, or strategic expansion.
All members of our team have been senior-level Marketing Directors in large and successful businesses, and offer a wealth of experience in many different sectors. We particularly seek out those with a track record in value creation, but also understand the circumstances and budget restrictions of smaller entrepreneurial and family-run enterprises and are happy to roll up our sleeves to make things happen.
‘Sounds great – but I can’t afford my own in-house senior marketing director…’
This is the ingenious bit. By working on a part-time basis, The Marketing Centre makes a real impact at a fraction of the cost of a full-time resource of this calibre.
Just some of the areas we get involved in:
- Marketing Strategy: Development & Execution
- Marketing Due Diligence
- Marketing 360 for Start-ups
- Marketing 360 Healthcheck & Prioritisation for established businesses
- Integration Marketing
- Sales Process & Pipeline Development
- Brand building & positioning
- Implementation of Marketing Technology
- Events & Product Marketing
- Digital & Social Marketing
- Customer Demand Creation
- Market Entry & Internationalisation
- Building & Mentoring Marketing Teams
- Distribution & Channel marketing
- Sales & Marketing Optimisation
- Marketing Automation
- Brand Engagement
- Media Relations
- Public Relations
- Investor Relations